We put Epson projectors in the spotlight.

With multiple products all competing in the same space, we brought clarity to Epson’s range of projectors.

We turned standard A+ content into enhanced Premium pages, using video and optimised images to showcase each product and bring its benefits and features to life for specific end-user groups.

And using audience insight, we created benefit-led copy and changed messaging hierarchy to make it easier and faster for shoppers to find the perfect projector.

Aviation House, 125 Kingsway, London WC2B 6NH United Kingdom
+44 (0)203 923 4750

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